(VOVworld) - As many as 500 kilograms of fresh lychees from Luc Ngan district in northern Bac Giang province will arrive at a French airport on Thursday morning.

Luc Ngan lychee (Photo: VNA)

The Vietnamese embassy’s Commercial Counsellor Nguyen Canh Cuong said that the initiative to bring Vietnamese lychees to France was launched almost a year ago after hearing of the distribution difficulties facing growers. Thanh Binh Jeune, a French-based import company, has helped Vietnamese lychees find a foothold in France through technical support and distribution chains in Paris and Lyon. If the first export gains a positive market response, Jeune will launch a second shipment within the month. The company expects to transport the goods by sea to cut costs, as the processing technique allows the fruit to stay fresh for five weeks. Eight tones of lychees will hopefully reach French consumers this year.