Vietnamese tea seeks brand development opportunities in US

(VOVworld)A seminar has been organized in New York to seek opportunities for Vietnamese tea to enter the US market.

Vietnamese tea seeks brand development opportunities in US  - ảnh 1
A farmer is picking tea leaves in Tan Cuong (Photo: TTXVN)

At last weekend's event, experts highlighted the potential of Vietnamese tea products and said Vietnamese producers should join value chains and use more advanced technologies in producing and processing to improve the quality of their products to satisfy tough export markets like the US. Americans spend about 80 billion USD annually for tea products. Vietnamese tea firms were also advised to pay  greater attention to building brands with high standards of quality and food safety. The seminar was hosted by the management board of a program called Promoting the export competitiveness of small and medium enterprises” and the representative office of the Viet Trade promotion agency in New York,

 

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